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Challenging students to find the future of packaging

We want younger generations to understand the power and benefit of packaging. The Starpack Students Competition, run by the Institute of Materials, Minerals & Mining (IOM3), introduces young people to the packaging design process and encourages them to think about packaging as a career.

The competition, established for over 50 years, engages college and university students to submit solutions to challenges set by brand-leading FMCG companies, design agencies and manufacturers. The expectation and a key criterion for judging success are for students to really push conventional thinking and break the rules with off-the-wall creativity.

Briefs in previous years have included packaging to promote children’s healthy eating, packaging to help reduce consumer food waste and social interaction at home through packaging during the pandemic. Robinson is proud to sponsor the competition. We are developing briefs to engage young creative minds in finding solutions, aligned with our sustainable packaging commitments.